Friday, February 10, 2006

Malcolm Gladwell's Revenge

by Tom Bozzo

A copy of The Tipping Point was floating around my mother-in-law's house when we were there over Christmas week, there so we could take a look at its analysis of Sesame Street and Blue's Clues — in particular, how the latter encourages and inevitably gets verbal participation by viewers. Gladwell of course was referring to the intended verbal participation by child viewers. To which I said, "Ha, Mr. Canny Observation Guy! My kid doesn't talk back to Steve (thank goodness)."

Famous last words.
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