Thursday, May 24, 2007

Sales to the Mathematically-Impaired

by Ken Houghton

Following up to Tom's comment mentioning that Peet's is served in Select Cities, I find this page offering their Coffees of the Americas.

Note that $10.95 + $10.95 + $12.95 < $37.95. Clearly, like the $100 bill on the sidewalk, this page does not exist.

Labels: , ,

I guess the question is what's the own-price elasticity of demand for the gift box.
Post a Comment

<< Home

This page is powered by Blogger. Isn't yours?